2020 is shaping up to be a hot year for The Iberostar Group, which is set to open 11 new hotels within the year.
The city hotels segment will continue to grow with three major openings: the five-star Iberostar Grand Fontana di Trevi, situated in the heart of Rome; the Iberostar Selection Teatro Albéniz, the group’s second hotel in Madrid and a five-star property boasting a prime location next to the Puerta del Sol; and the Iberostar Selection Miraflores, a four-star city hotel in the centre of Lima, Peru. These new hotels form part of the chain’s city hotels segment: flagship buildings in prime locations in the heart of the world’s most outstanding tourist cities.
The Iberostar Group also remains committed to traditional destinations such as Majorca, where it currently operates 17 hotels. This number will soon be increased with the Iberostar Heritage Llum Portocolom, a five-star hotel located in a fishing harbour and decorated with organic materials, and the Iberostar Cala Domingos, a family hotel boasting a prime beachfront location. The Group is also continuing with its expansion strategy in Montenegro, where it will be opening three new hotels: the Iberostar Bijela Delfín and Iberostar Bijela Park, two four-star hotels that are great for families, and the five-star Iberostar Selection Kumbor, standing on the seafront at Kotor Bay.
Company sights also remain firmly set on Cuba, where it will also be opening three new hotels: the Iberostar Selection Almirante, the only five-star hotel on Guardalavaca beach; the Iberostar Selection Esmeralda in Cayo Cruz and the Iberostar Bella Costa situated on the beachfront at Varadero. 2020 will also bring major progress and consolidation of several new projects in destinations such as Los Cabos and Litibú (Mexico) and Aruba.
This year will also see the reopening of the fully renovated Iberostar Royal Andalus, on La Barrosa beach (Andalusia, Spain) and the Iberostar Hacienda Dominicus (Bayahibe, Dominican Republic). They join the ranks of the Iberostar Selection Bávaro and the Coral Level at Iberostar Selection Bávaro that have also been renovated throughout. Coral Level is a new hotel concept designed to offer guests a superior experience in exclusive spaces within a resort. In addition to full access to all the resort’s amenities and facilities, guests can also enjoy their own lounge, private beach area, an outdoor pool and a buffet restaurant featuring show cooking or á la carte dining, as well as a range of other personalized services, special discounts and gourmet services.