Grenada, known as the Caribbean’s “Spice Island,” continues to see record numbers of visitors.
2018 was a record-breaking year for Grenada, Carriacou and Petite Martinique as the three-island destination welcomed more than half a million total visitors to its shores.
Building on this solid foundation, supported by continued aggressive public relations and marketing efforts to attract target audiences, Grenada maintained its growth momentum in 2019, which resulted in a preliminary total visitor number of 525,453 as released by the Grenada Tourism Authority (GTA).
Stayover visitor arrivals, which are considered the most valuable visitor in terms of on-island spend, accounted for 162,902, a 1% increase over 2018’s bumper growth (10%) of 160,970 arrivals.
As the market share increases, so will Grenada’s accommodations portfolio with the addition of The Royalton Grenada hotel, scheduled to open on March 1 as the largest hotel on the island with 269 rooms. Sandals Grenada with 257 rooms and Radisson Grenada Beach Hotel with 227 rooms will be the second and third largest hotels on the island, respectively. The destination will also be home to the Kimpton Kawana Bay hotel which will have 220 rooms with construction well underway on Grand Anse Beach and 100 rooms will be available by December.
Cruise visitor arrivals accounted for 337,940 maintaining solid numbers after 2018’s record growth (15%) of 342,826. Plans are in place for Royal Caribbean Cruise Line to increase visits from 19 cruise calls in 2019 to 29 cruise calls this year. Carnival Fascination is planning 12 new calls to Grenada throughout the year 2021.
Grenada also continues its stellar growth in yachting with preliminary visitor arrivals currently at 24,611. With the expansion of Camper and Nicholson’s marina of 160 berths, with an additional 90 completed, the world-class facility at Port Louis is gearing up for major growth in the sector.
GTA’s chief executive officer, Patricia Maher stated, “Tourism prospects are excellent for the destination, not just for 2020 but beyond, with the announcement of a Six Senses Hotel to open in 2022. This upscale 100-room hotel project is part of a two hotel development plan at La Sagesse in the parish of St. David’s. It will be the first Six Senses brand hotel in the Caribbean.”
Recently, the destination was named “Top 12 to watch in 2020” in the Association of British Travel Agents (ABTA) Travel Trends Report 2020, the only Caribbean destination to be included in the UK global benchmark report since 2018.