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Starboard Cruise Services, the premier retailer at sea, and Royal Caribbean International, continue their longstanding relationship of almost 20 years and their major commitment to the Asian market by collaborating on the onboard retail experience on Spectrum of the Seas, the cruise line’s highly anticipated first ship in the Quantum Ultra class.
With capacity for 4,246 guests, Spectrum made its debut at its home port in Shanghai earlier this month.
Starboard redefined cruise shopping with many first retail experiences, global luxury brands and experiential moments across almost 8,000 square feet of retail space onboard Spectrum of the Seas.
For the first time, Starboard introduced The Boutique, a shopping area limited to guests staying in the ship’s Golden Suites, where guests book shopping experiences with a retail specialist or host for an intimate look at the ship’s offerings in a luxurious setting.
Spectrum of the Seas carries Marc Jacobs and Titoni of Switzerland, two brands that have never before been available on the Royal Caribbean fleet. Other firsts-at-sea in Asia include Breitling and Jo Malone.
Spectrum of the Seas boasts the biggest Swiss timepieces retail space on a Royal Caribbean ship featuring top brands, including highly desirable Piaget Watches and Jewelry. Beauty Avenue has the largest dedicated beauty space in their fleet and features coveted Asian and international brands.
Spectrum of the Seas will carry Asia’s largest collection of exclusive Royal Caribbean branded merchandise when the assortment debuts in August.
Spectrum of the Seas also features an 890-square-foot Bvlgari boutique, the largest ever designed by Starboard and the biggest at sea in Asia. Other luxury spaces include Tiffany & Co. and Omega boutiques, as well as a Cartier Espace.
International brands that are especially sought after by the Asian market are also included: Salvatore Ferragamo, Michael Kors, IWC and Jaeger-LeCoultre.
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