Issue Date - March 26, 2020 / News - March 26, 2020 / March 23, 2020

Contiki teams up with Hey Nadine
March 23, 2020

Where the wild things are

CONTIKI LAUNCHES NEW VIDEO ON THE GREAT MIGRATION

Honourary Contiki ambassador Canadian travel vlogger Nadine Sykora, who has embarked on 18 Contiki trips to date, recently embarked on the 12-day East Africa Safari itinerary, where she investigated the threat to local wildlife in Kenya and Tanzania, and why the Great Migration is declining.

In collaboration with Contiki, the travel provider for 18-35s, Sykora released an informative video featuring first-hand accounts and advice from local guides, conservationists and experts who work closely with wildlife.

“Having the opportunity to learn directly from the locals and experts who work with these animals every day highlights how education and sustainable travel are two of the most important factors in contributing to us all having a positive role in conservation for these beautiful animals,” said Sykora, who has 477,000+ subscribers on YouTube and is nearing 100k on Instagram.

“We are listening to our guests who are Gen-Z and millennials, and travelling sustainably is a top priority for them,” said Sheralyn Berry, President of Contiki Canada. “Contiki Cares’ ‘Wildlife’ pillar is our commitment to protecting the animals we encounter at home and abroad. We’re honoured to work with Nadine to continue supporting and educating on ethical animal experiences and protecting the world’s most at-risk wildlife, so the unmatched magic of East Africa’s wildlife can be enjoyed for generations to come.”

Overall, Sykora says the Contiki product has evolved since she started working with the brand in 2012 with the introduction of more trip styles, the integration of social responsibility, addressing animal welfare issues and added free time.

For clients who want to join the Canadian travel expert and YouTuber on a trip, they can sign up for the newly launched nine-day Berlin to Budapest by Train journey which will be hosted by Sykora.

For travel agents looking to boost their own Instagram profiles, she suggests working on improving their photography skills and adding more value in the captions.

As for what she thinks is going to be hot this year, she points to Oman, and the continued growth of Jordan, Egypt and Morocco.

Having the opportunity to learn directly from the locals and experts who work with these animals every day highlights how education and sustainable travel are two of the most important factors in contributing to us all having a positive role in conservation for these beautiful animals.

Nadine Sykora





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