Its that time of year again when Rob Glennie Consulting of Winnipeg runs its annual National Travel Agent Survey. This survey provides the industry – and you the travel agent — with valuable insights into many aspects of our business.
Your identity remains anonymous so you can take part with confidence.
Please consider taking the survey this year. The more agents who complete it, the more valuable and accurate the results will be.
Here’s 5 reasons why completing the survey is important.
1. Highlight the Essential Role of Travel Agents
The survey underscores the critical importance of travel agents in the Canadian market. Your participation showcases the value you bring to consumers across the country, strengthening the collective voice of agents in industry decision-making.
2. Shape Industry Support Tailored to Your Needs
By sharing your insights, you help industry partners, including suppliers and tourism boards, gain a clearer understanding of how to better support travel agents. Your input directly influences the tools, resources, and strategies that can improve your day-to-day operations and success.
3. Gain Industry Recognition
Participating (anonymously) in the survey positions travel agents as an engaged and influential contributor to the travel sector. Your perspectives help shape industry priorities and highlight the trends and challenges faced by travel agents, positioning you as a key stakeholder.
4. Support Data-Driven Advocacy
The aggregated insights from the survey are used to advocate for travel agents’ interests on a national scale. This helps industry partners craft policies, marketing strategies, and support initiatives that reflect the unique needs of Canadian travel agents and their clients.
5. Foster a Stronger Travel Ecosystem
By participating, you contribute to building a more informed, responsive, and collaborative travel ecosystem. Your feedback helps ensure that suppliers, tourist boards, and other industry partners align their offerings to better serve agents and their customers, ultimately benefiting everyone in the travel value chain.
This is your opportunity to make your voice heard and contribute to the growth and evolution of the travel industry in Canada!
You can take the survey here: www.TravelAgentSurvey.ca
And, by participating, you will be eligible to win up to $500 in VISA gift cards for participating! The Early Bird Prize of $300 being awarded on January 15, 2025. Two remaining $100 Visa Gift Cards will be drawn upon the closure of the survey.
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